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Could you get more impact from your audience?
Articles

Could you get more impact from your audience?

In a recent interview with Entrepreneur Magazine, Karren Brady CBE (who will be speaking at #LEAP23, by the way) said something that inspired us to look at the power of an audience in a new way. How can tech companies enhance the value of an audience that likes their products

Creators, brands, and tech: the evolution of content and advertising
Advertising

Creators, brands, and tech: the evolution of content and advertising

Advertising has always changed with the times. But never has it existed in as complex a landscape as today. Instead of mainstream media channels that provide brands with a clear, professional strategy for getting their message in front of consumers, we’re now living in a far more fragmented world.

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